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Putting the Public Back in PR: Five Ways Your Digital Press Releases Can Attract More Attention

Gone are the days where attracting online visitors to your digital press release means including exact-matched, highly optimized anchor text within your article. Google has continually disavowed this tactic so that public relations practitioners no longer can rely on this old-school-SEO approach to garnering awareness about their company’s news, services and products.
Posted: November 8th, 2013 | Permalink

An Introduction to Hashtags, Part 1

Hashtags are a great way to stay connected on social media and contribute to a global online conversation. They provide context and relevance. For instance, a generic or ambiguous statement can be qualified with a hashtag. Users often endorse products, brands and events using hashtags.
Posted: November 1st, 2013 | Permalink

An October of Service

Posted: October 31st, 2013 | Permalink

Full Media Featured in Edge Business Magazine

Posted: October 31st, 2013 | Permalink

6 Things You Should Be Doing on Your Instagram Business Page

While Facebook may be the most popular social media outlet, Instagram has quickly become an effective marketing tool for helping brands and businesses connect with their customers on a different level.
Posted: October 25th, 2013 | Permalink