Rock Drill Sales & Service, Inc. is a full service drill distributor through SEO they have expanded their online presence and website traffic.
The Business: Located outside of Atlanta, in Conyers, Rock Drill Sales & Service, Inc. has been providing new and used rock drilling equipment to clients all over the world for over 15 years.
The Goals: Rock Drill Sales initially came to Full Media in search of a new website that would provide a better experience for their visitors and hopefully encourage more conversions and sales. After the launch of their beautiful new website, RDS committed to a monthly Internet marketing engagement in order to bring in more qualified visitors. Their main goal for Internet marketing was to perform better in the search engine results, both locally in the United States and internationally.
The Strategy: Through extensive keyword research, Full Media was able to identify valuable keyword opportunities for the services and products provided by Rock Drill Sales. We were able to optimize existing pages on the site by adding those keywords. We also created more geo-targeted content and landing pages to assist in local search. By following international Internet marketing best practices, the Rock Drill Sales website is now more internationally friendly. Metrics are tracked onsite to identify how visitors are behaving and interacting with the site. Year over year data is measured to ensure long-term growth.