Internet Marketing

6 Tips for Creating Sharable Content

Whether you’re a professional writer/blogger or writing for the company you work for, everyone wants their content to be shared. But how do you write something that people will want to read and pass along? There are several tactics for creating good content but here are 6 simple tips to follow when writing.
Posted: December 13th, 2013 | Permalink

Why Non-Profits Need SEO Too

Your non-profit probably has a website, a Facebook page and maybe even a Google + page if you are particularly savvy. But when it comes to where non-profits are investing their money, educational pamphlets, posters, and direct mail campaigns just aren’t what they used to be. Your community is moving online and SEO is essential if you want to reach them.
Posted: November 29th, 2013 | Permalink

Using Google Alerts for Reputation Management

Google Alerts are simple to set up, easy to monitor, and provide some of the most useful information about our clients’ brand and reputation.
Posted: November 22nd, 2013 | Permalink

Content Strategies for Your Newsletter

Your newsletter’s primary purpose is to further the relationship between your company and your customers. Let’s look at some simple content strategies that can help push that relationship in the right direction.
Posted: November 15th, 2013 | Permalink

Putting the Public Back in PR: Five Ways Your Digital Press Releases Can Attract More Attention

Gone are the days where attracting online visitors to your digital press release means including exact-matched, highly optimized anchor text within your article. Google has continually disavowed this tactic so that public relations practitioners no longer can rely on this old-school-SEO approach to garnering awareness about their company’s news, services and products.
Posted: November 8th, 2013 | Permalink